True Moso

Data driven business decisions for your next product

Make new product investment decisions with more confidence using our product strategy tool

Provided Services
Desktop App
Deployment
Strategic Consulting
Testing
No items found.

Client Background

The client, a forward-thinking company, recognized the inherent complexity in deciding whether to embark on new product development ventures. With a commitment to innovation, they aimed to develop a tool that would equip businesses with the insights needed to navigate this intricate decision-making process effectively.

Project

True Moso

Industry

Utilities

Years in Industry

8+ Years

Opportunity

Elevate Product Investment Decision-Making with Data-Driven Insights

The primary opportunity presented by the True Moso App was to revolutionize the way businesses approach product strategy. By harnessing data-driven insights and leveraging a wide range of critical inputs, the app aimed to empower companies to make well-informed decisions regarding new product investments.

Solution

The True Moso App: Transforming Product Strategy

The True Moso App was designed to address the multifaceted nature of product strategy and investment decisions. Key features of the app included:

.

.

.

Student Profiles

Each student created a profile within the portal, detailing their academic qualifications, preferences, and aspirations.

Program Database

The portal contained an extensive database of international study programs, with detailed information on each program's prerequisites, content, and benefits.

Advance Search and Marketing

A robust search and filtering system allowed students and agents to narrow down program options based on criteria such as course duration, location, tuition fees, and specific academic requirements.

Recommendation Engine

The portal incorporated an intelligent recommendation engine that analyzed each student's profile and preferences to suggest suitable programs.

Application Management

The portal provided a streamlined application process, assisting students in submitting applications to chosen programs directly.

Comprehensive Data Inputs

The app allowed users to input a diverse array of data, including market research, competitor analysis, projected market growth, cost estimates, and more.

Advanced Analytics

Cutting-edge analytics and algorithms processed the data inputs, providing users with detailed insights and visualizations.

Scenario Planning

Users could explore various scenarios and hypotheses to assess the potential outcomes of different product investment decisions.

Financial Modeling

The app incorporated robust financial modeling tools to calculate ROI and NPV, helping businesses gauge the financial viability of new products.

Collaborative Workspace

Teams could collaborate within the app, sharing data, insights, and recommendations, streamlining the decision-making process.

Property Listings

A vast database of real estate listings, complete with detailed property information, high-quality images, and virtual tours.

Interactive Maps

Integration of interactive maps for visualizing property locations and nearby amenities.

Lead Generation

Tools for capturing leads, enabling potential buyers and renters to express interest in properties they liked.

Agent Profiles

Profiles of Batbatian's experienced agents, fostering trust and transparency.

Responsive Design

A mobile-responsive design to ensure seamless access and usability across various devices.

Market Expansion Strategy

A tailored strategy was developed to expand LemonJelly's market presence in North America, including targeted marketing efforts and localization.

User Experience Enhancement

The team conducted a thorough site audit to identify areas for improvement. Based on the audit report, a structured action plan was created, focusing on enhancing the website's user experience.

Technical Foundation Improvements

The initial phase involved addressing fundamental issues such as page speed optimization, CSS/JS normalization, and sitemap enhancements to improve the site's technical foundation.

E-commerce Enhancements

A crucial aspect of the solution was to optimize the e-commerce aspects, specifically improving the product pages' attractiveness and informativeness.

Client TrueMOSO Web App Development
Analytics Integration

Google Analytics was seamlessly integrated to gather insights into visitor behavior, user acquisition channels, and reporting. This data-driven approach enabled data-informed decision-making.

Effortless Booking

Customers could book courier services in under two minutes, minimizing the time and effort required.

Real-time Quotations

Dynamic pricing calculations based on location, package type, weight, and quantity ensured accurate and competitive quotations.

Driver Assignment

A built-in system allowed for seamless assignment of pickup tasks to available drivers, optimizing resource allocation.

Order Tracking

Customers and drivers had real-time visibility into the status and location of courier orders, enhancing transparency.

Automated Notifications

Automated notifications kept customers and drivers informed about order status updates, ensuring smooth coordination.

Our Process
Following agile methodology with a scrum framework, the development of the application was relatively seamless. Having clients always in sync with the tech team on a day-to-day basis, the feedback cycle was very short and agile. The project was delivered on time and within budget.
Get Started
Development Methodology
Blobstation has followed an Agile development methodology. Daily scrum meetings to discuss things which are done, in progress and blocked if any. Also weekly sprint meetings to decide on the upcoming week’s scope. The tech lead also presented a demo every end of the sprint to give the progress report and collect early feedback.
Resources
The project started with UI/UX for the first two weeks. One dedicated designer worked very closely with a client representative to work on flow. In parallel, two backend developers started building the foundation for the project core logic. Two frontend developers worked in sync with backend developers to integrate the proposed UI/UX. One project manager used to keep track of tasks and the time taken to complete them.
Engagement Model
Here, we followed the time and material engagement model. We used the JIRA project management tool for issue tracking.
Timeline
The project took two and half months to complete which included UI/UX, development, quality assurance and deployment.
Deployment
Upon successful testing and client approval, we proceed to deploy the app to the relevant app stores, making it accessible to your audience.

True Moso App was made possible by Blobstation's exceptional team. Their expertise and collaborative approach made development a breeze. We couldn't have asked for a better partner

Siddharth
Founder

What's Next

“The True Moso App exemplified the transformative potential of technology in facilitating data-driven decision-making, revolutionizing the way businesses approach product strategy and investment.”

Our Services

From custom software development to providing dedicated teams,
our team will help you achieve your goal